Browsing Academic Articles in Lahore School of Business Journal by Subject

Now showing items 1-20 of 189

Subject
(In) Direct Effects of Customer-Defined Market Orientation on Brand Loyalty through Purchase Intention [1]
21st century skills, [1]
: A Case of Detergent Industry of Pakistan [1]
A Comparative Study of Banking Sectors of Pakistan and India [1]
A Sequential Mediation Model [1]
Accrual Management in the Pakistani Non-Financial Firms [1]
Advertising Media Market of Pakistan [1]
An Application of Data Envelopment Analysis [1]
Asia Pacific, Europe. [1]
Assessing the Impact of a Proactive Personality on Early Employment Status and Job Search Behavior: The Role of Career Planning and the Moderating Effect of Core Self-Evaluation [1]
Asset Pricing and Evidence of Price Discovery in Sustainable Equity Portfolios [1]
Asymmetric information, signaling theory, sovereign wealth funds (SWFs), Generalized estimating equation, mergers and acquisitions. [1]
Attributes of Internal Audit and Prevention, [1]
BEKK-GARCH [1]
brand image, [1]
Brand Image: A Parallel Mediation Approach [1]
Brand loyalty, brand switching, young consumers, smartphone [1]
Brand positioning strategy, brand positioning effectiveness, brand love, high street retail and Pakistan. [1]
Brand switching [1]
Burnout [1]

Now showing items 1-20 of 189

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